Blog

London Calling

It was Prova’s turn to be dishing out the awards last week, when it attended the Guild of Motoring Writers’ annual awards dinner at the RAC Club on Pall Mall in London, on the 3^rd December. The automotive industry’s great and good were all in attendance, including the cream of the country’s automotive and technology journalists.

We were sponsoring a new award, entitled ‘Prova PR Business Writer of the Year’, which came with a handsome trophy and an even more attractive cheque for the winning journalist. Entries for the award were of an extremely high calibre but it was eventually decided, in conjunction with the Guild, that the first ever winner should be Ralph Morton.

Entries came from the across the business, trade and technology arenas but it was Morton’s work with Business Car Manager that caught the judges’ eyes. Yet, it was also extremely positive to see the environmental question being addressed by entries. Bridging two areas of expertise for Prova, the environmental question and debate with regard to the transport and fuel of tomorrow are issues that we as an agency are extremely keen to see highlighted. 

Richard